NHS (National Health Service): Still Smiling

NHS (National Health Service): Still Smiling

Will you still be smiling at work tomorrow?
Drink a little less, see a better you.

Mirrors were used in pubs/bars throughout the UK to suggest drinkers take it a bit easier

Advertising Agency: BJL, Manchester UK
Creative Directors: Pete Bastiman, Tom Richards
Art Director: Si Hall
Copywriter: Steve Wilkes
Typographer: Paul Brownless
Published: July 2010

See original: Ads of the World NHS (National Health Service): Still Smiling